Karl started Marlin with a mission; to use advertising and communications to impact the way that our society behaves. It was a very deliberate choice that he and Dan made to only work with charities and cause-driven organisations: organisations that served a truer and more worthy purpose.
Today, he often looks around and is truly humbled by those that have been similarly attracted by that choice.

Undergraduate and postgraduate studies in psychology led Dan to develop a keen interest in the ‘why’ that drives behaviour. Motivated by a desire to do good in the world, Dan has helped lead a strategic revolution in Australian fundraising, championing the role of drivers and values in determining effective, cut-through communications for the not-for-profit sector, and introducing new methodologies for creativity and innovation. A contribution recognised through his nomination as a Fellow of the Fundraising Institute of Australia.

With over 30 years of experience, Jenni brings a values-driven, hands-on approach to leading creative teams and delivering impact. Throughout her career, she has worked with teams around the world to deliver complex, award-winning projects that make a real difference.

Jenni draws on deep experience across operations, finance, business development, client relationship strategy and people & culture strategy to identify gaps, unlock potential, and drive strategic growth.

Jenni joined Marlin as she was inspired by the passion and commitment of both Dan & Karl to help charities and not-for-profits do their best, most meaningful work.

In addition to her commercial results, she has a proven track record in naming, branding, way-finding, marketing and communications, packaging, retail & graphic design as well as website and digital solutions.

Jenni is motivated by purpose, proud to work in this sector, and always focused on delivering exceptional outcomes for the clients and causes we serve.

Over the past 10 years Jason has led the delivery of digital campaigns and projects including strategy, transformation peer-to-peer, acquisition, website and integration projects for our not for profit partners. Jason enjoys helping organisations on their digital journeys and enabling them to drive innovation through clear strategy and best practice approaches.

For the past few years he has focused on integrating digital automation tools and techniques to enable multi-channel acquisition, engagement and conversion activities for our client’s campaigns.

Jason is also very passionate about using data and test and learn methodologies to inform strategy and tactics for virtual events, appeals and ‘always on’ campaigns.

Leanne is Marlin’s resident brand design specialist and before joining Marlin, led WWF’s rebrand.

In her 7 years with us she has helped to create well articulated and powerful brand identities for organisations including GoodTel, Aspect, Sir David Martin Foundation, Islamic Relief Australia, Caritas Australia, Blue Knot Foundation and BePartnerReady.com.

Jasmine uses her creativity and innovation to help others. She’s the co-founder of a grass-roots initiative in Sydney that offers support to homeless women, while in her role at Marlin she brims with efficiency, positivity and compassion.

Jasmine began her career working for a successful e-Commerce startup, before honing her Account Management skills at a multinational advertising agency.

Now she’s doing what she loves.

Camila is an Account Director with over 10 years of experience managing diverse campaigns across video, print, and digital media. She specialises in end-to-end project management, client relations, financial oversight, and process optimisation.
Camila believes that a successful campaign rests on strong client relationships, transparent communication, meticulous attention to detail, clear strategic goals, and organised project management. Most importantly, she feels that the success of a campaign relies on a mutual belief in the project between the agency and the client—something that comes easily with Marlin Clients.

Adela is a jack-of-all trades marketing strategist that brings a digital first and customer focused approach to how she envisions donor communications.

She’s passionate about providing audiences a holistic experience across digital and direct channels. Adela utilizes the principles of UX thinking and work in her approach to communications strategies.

She brings over ten years of experience delivering effective digital and direct communications—and, more importantly, creating meaningful audience engagement. She began her career at Médecins Sans Frontières Australia, where she spent five years working across fundraising and supporter engagement, before moving into the tech sector, where she led website development, digital marketing, and communications strategy across a range of platforms and teams.

Cassie is a purpose-driven brand strategist and client engagement professional with over 15 years’ experience in creative communications, marketing, and stakeholder engagement. Her career spans the nonprofit, government, and community sectors, where she has led strategic campaigns, built strong partnerships, and championed brand and message clarity for social impact.
Before joining Marlin, Cassie managed national membership and engagement initiatives at the Regional Australia Institute, and has held senior communications roles with LiveBetter Community Services and Forbes Shire Council. With a background in design and storytelling, she brings a thoughtful, collaborative, and creative approach to every project.