Marlin partnered with The Kids’ Cancer Project to deliver year two of The Better Challenge — a national peer-to-peer fundraising campaign driving vital investment into kinder, more effective treatments for childhood cancer.
Building on the momentum of year one, Marlin refreshed the campaign across landing pages, EDMs, social, LinkedIn and corporate materials, sharpening the focus on TKCP’s scientific leadership and research-driven mission. Real family stories sat alongside bold, motivating calls to action — inviting supporters, corporates and fitness-focused audiences to push themselves further for kids with cancer.
Designed to build brand familiarity while accelerating fundraising, The Better Challenge harnessed energy, community and purpose — turning movement into meaningful impact for children and families who need better outcomes
Mission Australia
Dry July
This Way Up
Royal Flying Doctor Services
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With over 15 years of experience as a strategist, I make it my mission to understand ambitions, get to the heart of a problem and work collaboratively to develop a solution. I would love to hear from you!
