There’s three special things about “peer to peer” or “virtual event” fundraising that encourages Dan Geaves, Strategy Director of Marlin, to share his view that it is here to stay. Read on to find out what they are.
A major donor prospectus is a compelling communication that can be used to inspire a new group of donors to become major supporters of your charity. Read how to structure your major donor prospectus.
Developing a brand value proposition is hard work, and it takes clear thinking. Read on to find out what you need to consider for a good value proposition.
Good appeals come from good creative ideas combined with a good execution. In this case study, we share the process that has helped Caritas Australia repetitively exceed targets and growing year on year.