Donor retention starts with making supporters feel valued, connected and confident in the difference they’re making. Discover three practical strategies to strengthen donor relationships and keep supporters engaged.
KatyOctober 12, 2026
The 2023 Essentials Report identified the mid-value donor segment (defined as gift of $1,000 or more) as one of the fastest growing segments.
KatyDecember 11, 2023
It is hard to be new at things—from small things to global pandemics. If we feel we don’t have relevant experience or expertise we can feel afraid and less inclined to jump in. Here Dan Geaves, our Strategy Director gives an overview of how Marlin has developed a confidence creating…
KatyMay 22, 2023
When you have multiple channels delivering campaigns to your audience it can be hard to decipher exactly what inspired them to convert. An attribution model gives you the tools to accurately track your digital fundraising success and conversions.
KatyFebruary 13, 2023
A major donor prospectus is a compelling communication that can be used to inspire a new group of donors to become major supporters of your charity. Read how to structure your major donor prospectus.
KatyNovember 2, 2021
Developing a brand value proposition is hard work, and it takes clear thinking. Read on to find out what you need to consider for a good value proposition.
KatyOctober 26, 2021
