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Blog

Reflections of a busy fundraiser

Hack No. 1: Speak the right language from the "Easy hacks for developing memorable gifts in wills communications" Series written by our Head of Copy Miriam Raphael.
June 9, 2022

A new hope for a new era

Like many, my phone and inbox has been filled with messages of Saturday night’s election result. Overwhelmingly, those messages are filled with a sense of renewed optimism and positivity.
May 26, 2022

Three Proven Non-Profit Donor Cultivation Strategies

At Marlin, our clients are consistently looking for new approaches to donor acquisition and care. This blog article from our Agency Partner, NextAfter, will show you three tested and proven donor cultivation strategies you can use to start building deeper relationships with your donors and raising more money for your…
May 26, 2022

Brand awareness as a critical piece of your fundraising puzzle

I’m returning from a very fun and informative few days at DigiRaise + EventRaise 2022. I heard some great speakers and got that freshly reawakened pleasure of hanging out in a large group in another city. Thank you Covid for making this year’s in-person experience even more rewarding!
May 6, 2022

Nonprofit analytics: How accessible data can make non-profits more effective

As nearly every aspect of our lives moves online, it’s time for every nonprofit to consider making the shift to digital first fundraising. Doing so requires a concerted effort to analyse and optimise your digital acquisition and fundraising strategy. This blog article from our exclusive Agency Partner, NextAfter, covers how…
April 14, 2022

What’s next for Digital Fundraising?

We are incredibly excited to announce our latest partnership; that we have joined forces with international digital fundraising specialists, NextAfter, as their exclusive Agency Partner in Australia and New Zealand. Learn more about how their best in class testing and optimisation services can help charities like yours grow their digital…
March 30, 2022

Facebook is removing ‘sensitive’ ads targeting: here’s what to do

It’s harder than ever to keep up and adapt to social media platform changes, and 2022 is certainly going to be no exception. Recently Facebook’s parent company, Meta, announced that thousands of ad targeting interests would be removed from Ad Manager. These interests are across a variety of topics deemed…
January 18, 2022